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The Kessler Group
Partnership Development
Endorsed & Co-Branding Programs
Secondary Lending Partnerships
Contract Negotiations
Endorsed and Co-Brand Program Development
Mutually beneficial partnerships. We connect, foster, and grow them for financial companies and their endorsed and co-branded partners. It's in our blood. More than twenty years ago our CEO created the first affinity credit card, and since then we've partnered 5,000 plus organizations with financial clients.

Endorsed credit card partnerships offer a compelling and effective marketing proposition for financial companies. Through partnership programs, these companies are able to tap audiences with built-in interests and develop products and services that attract easily marketable audiences. This unique marriage drives member/customer activity by rewarding loyalty and ultimately boosts profitability for both the financial company and their partner.

We've created partnership solutions for a wide range of organizations that include:

  • Retail
  • Financial Institutions
  • Charities
  • Professional Sports Teams
  • Alumni Organizations
  • Political Groups

Once the partnership is initiated, The Kessler Group continues to provide ongoing support with marketing strategy development, execution, back-end analytics, and end-to-end program management. Clients gain access to profitable audiences and new marketing channels, while their partners build loyality, revenue, and brand exposure. Through ongoing program management, The Kessler Group grows partnerships that create long-lasting profitabilty for both parties.

Our endorsed and co-brand partnership expertise extends overseas with offices in London, Sydney and Taipei.

For More Information
If you want to create, grow, or revitalize a partnership program, please email Christine Hannula at partnerships@kessler.com.

Kessler Financial Services

Partnership Numbers
10 Million: Number of new credit card accounts our partners acquired in 2004
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390: Number of affinity programs for new organizations established globally in 2004
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500,000: Applications sent to secondary lenders in 2004
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